Tampil di Halaman Pertama Daftar Pencarian Google?

by: E.W.Sumantri
Artikel ini adalah kelanjutan dari artikel sebelumnya tentang Bagaimana Membuat Artikel Blog, disini saya coba memaparkan bagaimana cara agar sebuah artikel dapat menduduki halaman pertama dalam daftar pencarian google search enginee.

Langkah bagaimana cara membuat artikel, langkah kunci 1 :
Pertama-tama mencari variasi kata kunci yg menjadi target blog, sebagai contoh pada blog ini saya coba membidik kata kunci: bagaimana, cara, membuat, artikel.
Masukkan 4 kata kunci tersebut dalam Google adword keyword tool di https://adwords.google.com/select/KeywordToolExternal . Jangan lupa gunakan opsi pilihan bahasa Indonesia dan Negara Indonesia dan centang opsi variasi dari pencarian keyword. Hasil pencarian di download dalam bentuk excel.

Langkah bagaimana cara membuat artikel, langkah kunci 2 :
Untuk langkahnya adalah sebagai berikut:
Pada Results are tailored to English, United States edit ganti dengan Indonesian Indonesia.
Tetap gunakan opsi Descriptive words or phrases
Masukkan kata kunci/frasa kunci yg menjadi tema artikel pada (Enter one keyword or phrase per line:) tiap kata kunci/frasa kunci diketik pada baris baru.

Contoh kata/frasa yg dicari:
langkah
bagaimana
cara
membuat
artikel
langkah bagaimana
membuat artikel
cara membuat

Tetap gunakan opsi use synonyms.
Laku klik pada get keyword ideas, maka hasilnya akan didapat kata kunci/keyword yang berhubungan dengan kata kunci/keyword yg dicari.
Download hasil dari Keywords related to term(s) entered juga Additional keywords to consider.

Langkah bagaimana cara membuat artikel, langkah kunci 3 :
Buka excel dari pencarian Keywords related to term(s) entered juga Additional keywords to consider.
Lalu gabungkan dalam satu worksheet.
Urutkan mulai pada pencarian yg terbesar.
Buang kata atau frase yg tidak berhubungan dengan artikel..
Kemudian copy dan paste ke Microsoft word.

Langkah bagaimana cara membuat artikel, langkah kunci 4 :
Sebelum memulai penulisan artikel lakukan pencarian kata atau frase menggunakan google search enginee. Ini dimaksudkan agar mengetahui peluang sebuah artikel/content bisa menduduki halaman pertama pencarian google dan besar tingkat persaingannya.

Langkah bagaimana cara membuat artikel, langkah kunci 5 :
Langkah proses pencarian di google sbb:
Misalkan kata/frase hasil pencarian yg digunakan dalam artikel : Langkah, bagaimana, cara, pembuatan, artikel digabungkan menjadi kalimat Langkah bagaimana cara pembuatan artikel (menjadi tema artikel).
Masukkan kalimat Langkah bagaimana cara membuat artikel pada pencarian google, di dapat 2,180,000 halaman pencarian, dengan rincian informasi pada halaman pertama sbb:

Urutan 1:/2009/04/bagaimana-cara-membuat-artikel-blog_07.html
Urutan 2:/teknologi/blog/panduan-langkah-cara-membuat-blog-di-blogspot/
Urutan 3:/teknologi/blog/panduan-langkah-cara-membuat-blog-di-blogspot-ke-2/
ururan 4:/cara-mudah-membuat-facebook.html
urutan 5:/members/Langkah-membuat-website-murah-untuk-sekolah-dan-pribadi-detail-artikel.html
urutan 6:/2008/09/fwd-10-langkah-jitu-membuat-artikel.html
urutan 7:/2009/01/06/paduan-langkah-langkah-cara-membuat-blog-di-blogspot-blogger-ke-2-4/
Urutan 8:/detailiklan/139918/Panduan-Langkah-Cara-Membuat-Blog-di-Blogspot-ke-2 - 28k
Urutan 9:/menulengkap.php?...Cara%20Membuat%20Read%20More%20Ba...
Urutan 10:/panduan-langkah-cara-membuat-blog-di-blogspot-ke-2/

Dari daftar tsb dapat dilihat frasa Langkah bagaimana cara membuat artikel mendapat pesaing terberat dari urutan 1, bisa dilihat dari dari pencarian terdeteksi frase: bagaimana cara membuat artikel.

Langkah bagaimana cara membuat artikel, langkah kunci 6 :
Kembali pada kumpulan kata-kata yg telah dicopy ke MS Word untuk melakukan proses pembuatan artikel. Misalkan artikel yg dibuat berjumlah 400 kata maka usahakan membuat kata-kata sebagai berikut: langkah,bagaimana,cara,membuat, dan artikel menjadi 20-28 buah kata (5%-7% dari total kata artikel). Biarkan kata-kata yg lain, jangan dihapus. Buatlah artikel anda, jangan lupa setiap kali anda menggunakan kata yg terdapat dalam daftar maka hapuslah kata tersebut. Lakukan sampai artikel selesai.

Langkah bagaimana cara membuat artikel, langkah kunci 7 :
Usahakan menggunakan kata-kata dari hasil pencarian google adword untuk melengkapi artikel anda. Setelah selesai silahkan upload artikelnya.. Bagaimana hasilnya? Apakah akan mendapat posisi dalam halaman pertama pencarian google? Anda bisa melihat dengan cara bagaimana artikel anda terseteksi oleh google dengan mengetikkan site:nama blog anda , atau untuk lebih detailnya di google webmaster tool. Silahkan anda mencobanya.

Article source: 1st-moneymakingideas.blogspot.com

Online Buying Strategies For Promotional Products

Author: Mitch Weintraub

Navigating the treacherous waters of the Internet to buy promotional products can be daunting, however when done properly, this experience can save considerable time and money. Ten years ago, industry insiders would have never imagined that what has traditionally been a face-to-face, relationship-based sale, could actually be done seamlessly through the Internet. With the fast pace of today2019s business world, and the scarcity of time and resources, the industry has shifted, and it is now faster and more efficient to buy promotional products right from your desktop.

When researching potential vendors, your first question should be: Can I trust this company with my brand image and hard-earned dollars? The Internet is filled with sites that appear legitimate, but upon closer examination there may not be a phone number or general information about the company history and its resources. One easy way to answer the trust question is to make sure the company has a plentiful 201CAbout Us201D page featured in a prominent area of their website, typically on the home page. A strong 201CAbout Us201D page should also have current and accurate information about the owners and employees. Typically, family-run businesses will treat their employees as family members, which in turn will lead to better service, as they strive to make each client a member of their extended family. This mindset, instilled during employee training and ingrained into the corporate culture, ensures that a $500 sale is treated with as much attention to detail as a $5,000 sale.


Another important area of concern is the personality and functionality of the website. Almost all of the websites in the ASI industry are third party, cookie cutter sites with limited merchandising and e-commerce functionality. Ask yourself the question: If this company were a brick and mortar retail store, would I want to shop there? Pay attention to the details. Is the store merchandised properly? Is it clean and easy to navigate? Can I find what I2019m looking for? Is there sales staff attentive and service driven? You can even use Google Maps to confirm whether or not the company is truthful when boasting about its 25,000 square foot warehouse. Many times companies operate out of a run-down apartment building, or even a home garage.


Promotional purchasers should look for an online company that features its USP (Unique Selling Proposition) and showcases its competitive advantages since many of the sites offer little differentiation. Similarly to the offline world, the site should look like a professional, well-run boutique or department store. The companies that feature unique departments or 201Cquick links201D and offer sale sections, and new and unique items are the ones that have internal marketing and IT departments. These companies are focused on creating an exciting and individualized experience for the shopper. Furthermore, these companies will have a team of product merchandisers that are laser-focused on filling the needs of the user whether it is by product category, theme, or industry. These merchandisers also spend a considerable amount of time searching for the most exciting products at national and regional trade shows.

One misconception about shopping on the Internet is that the only factor worth searching for is the lowest price. While shopping online will usually yield lower prices than shopping offline, consumers need to be sure that they are not blinded by price alone. Although price is obviously very important, the purchaser should be focused on the bigger picture of developing a long-term relationship with their vendor. A well-run promotional products company will assign an experienced account manager that serves as an extension of your marketing team. The entire buying experience should include a consultative review focused on needs assessment and expectations to make sure that products fit your brand image and price point. An experienced account manager will be committed to your account and will be proactive in anticipating your needs for new and unique ideas, whether for upcoming trade shows or other corporate events.

Sometimes it is well worth paying a slight premium to work with the upper echelon of web-based promotional companies. Order accuracy and attention to detail will be a high priority for well-run companies, and you should notice it right from the start. The company that you have developed a strong relationship with will jump to the rescue if you have forgotten to order items two days before your trade show, or if your CEO tells you, last minute, that she needs high-end gifts for an upcoming golf trip.

Last, but certainly not least is that the strongest promotional companies will have a well-defined guarantee located prominently on their site and on all communications so that if something does go wrong, they replace the product or refund your money with no questions asked. Buying promotional products online can be a wonderful experience if you pay attention to the subtle cues located on a company2019s website in conjunction with your own intuition once you start the communication process.

About the Author:

Mitch Weintraub is the President of Atlanta Based Pinnacle Promotions. Pinnacle Promotions is one of the most well respected and fastest growing companies in the industry. In 2008, Pinnacle Promotions was selected by Counselor Magazine as one of the best places to work in Atlanta. To get more information about promotional products visit- pinnaclepromotions.com

Article Source: ArticlesBase.com - Online Buying Strategies For Promotional Products